Helping Community Businesses & Curious Explorers Find Their Way
Welcome to my collection of website insights, marketing ideas, community engagement resources, local guides, travel inspiration, and thoughtful discoveries. Whether you're growing a business, exploring a new destination, or simply love learning something new, I hope you'll find ideas and resources that help you along the way.
Because the best paths are easier to follow when someone shares what they've learned along the way.
Welcome
Hi, I'm Nikki, owner of Lit Path Co. I'm passionate about helping community businesses thrive and naturally curious about the places, people, and ideas that make communities special. This is where I share what I'm learning, discovering, and excited to pass along.
Browse by Category
Why I Recommend Moving from WordPress to Squarespace
Thinking about switching from WordPress to Squarespace? Many small business owners find WordPress overwhelming due to constant updates, plugin issues, and complex site management. In this post, I share why Squarespace is a simpler, all-in-one solution that’s easier to maintain—without sacrificing functionality. Plus, key things to know before making the switch!