Lit Path Co. Blog

Here you will find tips and resources for Squarespace and website design, marketing, brand-building, and more.

Welcome

I’m Nikki. Thanks for visiting my blog. I hope you find it helpful!

How Special Enhancements Can Improve Your Vacation Rental Guests' Experience
Vacation Rentals, Business Nikki Butler Vacation Rentals, Business Nikki Butler

How Special Enhancements Can Improve Your Vacation Rental Guests' Experience

It's the little things that make an experience memorable, and by providing exceptional service that exceeds guests' expectations, vacation rental owners can establish a loyal customer base and stand out in the competitive vacation rental market. By making a conscious effort to prioritize the needs of guests, a vacation rental can establish a reputation for excellence and ensure long-term success. Learn more and grab some fresh ideas on how to enhance the guest experience at your vacation rental property.

Read More
How to Build a Solid Vacation Rental Business Website
Vacation Rentals, Websites Nikki Butler Vacation Rentals, Websites Nikki Butler

How to Build a Solid Vacation Rental Business Website

Having a website for your vacation rental business is important because it provides a professional online presence, allows for easy booking and payment processing, increases visibility and exposure to potential guests, and helps build credibility and trust with your audience. Additionally, a website can provide valuable information about your property, amenities, and local attractions, making it easier for guests to plan their stay and ultimately leading to more bookings and revenue for your business.

Read More
5 Effective Marketing Strategies for Vacation Rental Businesses
Vacation Rentals, Marketing Nikki Butler Vacation Rentals, Marketing Nikki Butler

5 Effective Marketing Strategies for Vacation Rental Businesses

To succeed in the vacation rental business, it's necessary to market your property beyond just listing it on sites like Airbnb and VRBO. Active promotion is key. Marketing is important for vacation rental businesses because it helps to attract potential guests and increase bookings. Learn about 5 Effective Marketing Strategies that are perfect for Vacation Rental Businesses.

Read More
A Collection of Ideas to Boost Your Vacation Rental or Resort Income
Vacation Rentals, Business Nikki Butler Vacation Rentals, Business Nikki Butler

A Collection of Ideas to Boost Your Vacation Rental or Resort Income

By offering these additional services and amenities, you can not only increase revenue but also provide a more memorable and enjoyable experience for your guests. No matter what revenue stream is chosen, it's important for vacation rentals and resorts to continually assess their offerings and adapt to changing market conditions to remain competitive and profitable.

Read More
How Your Vacation Rental Business Will Benefit by Adding a High-Performing Website
Websites, Vacation Rentals Nikki Butler Websites, Vacation Rentals Nikki Butler

How Your Vacation Rental Business Will Benefit by Adding a High-Performing Website

It’s so important for tourism and local businesses to have resources that make it easy for seekers to find memory-making experiences and adding a website is a great way to do so. A high-performing website for your vacation rental property legitimizes your business, drives more targeted traffic, and gets you more bookings. Learn about the ways you and your guests benefit by having a website for your vacation rental business.

Read More

Ready to Expand Your Business?